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651 Market St Palace Hotel, 
San Francisco, 

Owner's Message

From the owner

Voted "Best Eyewear" Coast to Coast!

SEE, voted Best Eyewear in Readers' Polls from coast to coast, is a gouge-free environment for people who appreciate

eyewear without the absurd price tag.

By collaborating on the design, sourcing and development of our exclusive and original collection directly with the world's most innovative frame makers, we are able to bring true value to the customer, thus our slogan "Hip without the Rip!"

SEE offers an eclectic and unmatched collection of prescription eyeglasses and prescription and non prescription sunglasses.

SEE also offers eye exams.

Visit for locations,store info and to get the buzz on the SEE brand.
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Business Main Image

Monkey see, monkey do. And after he sees you in a pair of SEE (Selective Eyewear Elements) glasses, he may just follow your lead. After a successful store in the Marina, SEE has opened a sleek second locale on street level of The Palace Hotel adjacent Union Square. Offering unique, high-fashion, luxury eyewear created by the world’s top artisans, SEE glasses are the ideal specs to step up your style. Unlike other eyewear shops, SEE displays merchandise openly allowing customers to try on various styles themselves. Check them out, and go SEE for yourself.